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Showing:Word-of-Mouth Research

Total: 21

ArticleThe role of the Internet in brand discoveryJean Durall, Cate Riegner, Josh Crandall|April 1, 2008
ArticleBlog mining - another tool for the research professionalHugh Davis, Mike Oberholtzer|January 1, 2008
ArticleTrade Talk: I trust you, you trust meJoseph Rydholm|December 1, 2007
ArticleIn Case You Missed It... April 2006Quirk's Staff|April 1, 2006
ArticleThe secrets of word-of-mouth marketingGeorge Silverman|February 1, 2002
ArticleHow and why to research word of mouthGeorge Silverman|December 1, 1996