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ArticleThe words of marketing researchJoseph Koerner|June 1, 1998
ArticleTrade Talk: Study examines choices between national brands, private labelsJoseph Rydholm|June 1, 1998
ArticlePfizer conducts research with doctors to improve usability of men's health inventoryKimberly Rengle|June 1, 1998
ArticleMarketing Research War Stories May 1998Quirk's Staff|May 1, 1998
ArticleResearch Industry News May 1998Quirk's Staff|May 1, 1998
ArticleResearch about nothing: Is Kramer master of Jerry's domain?Dan Margherita|May 1, 1998
ArticleWhy I love predictive dialersJoe Rafael|May 1, 1998
ArticleCATI systems: Should you lease or buy?Henry Copeland|May 1, 1998
ArticleSurvey Monitor May 1998Quirk's Staff|May 1, 1998
ArticleOutsource it or keep it in-house?Ron Sellers|May 1, 1998
ArticleTrade Talk: I shop, therefore I amJoseph Rydholm|May 1, 1998
ArticleBeyond human oddities: how to mine consumer brains to build powerful brandsTracy Teweles|May 1, 1998
ArticleUsing virtual reality-based conjoint to capture the voice of the customerLisa Wood, Dean Hering, Mohan Bala, Todd Romig|May 1, 1998
ArticleNames of Note May 1998Quirk's Staff|May 1, 1998
ArticleProduct and Service Update May 1998Quirk's Staff|May 1, 1998