Axanteus Research

Company Description

Full-service market research firm in Singapore

Axanteus Research is a leading, independent and full-service market research firm established in 2001. We are able to conduct market research across Asia Pacific and the EU5 and across a wide range of industries. We are headquartered in Singapore and we also have an office in Tokyo, Japan. We have completed more than 1,800 market research studies for over 500 clients. We want to help all our clients achieve the best for their businesses, from the smallest start-ups to SMEs and to the largest Fortune 500 companies. We also provide our services regularly to other market research firms, including the majority of the top 50 market research firms globally.

We are a one-stop destination for data, information and consultancy delivered in a high-quality, timely and reasonable-cost manner, so as to enable you to achieve your market objectives. Highly motivated, our research team has an eye for accuracy and quality, with rich expertise in a diverse field of industries, backed up by a regional network of fieldworkers across Asia Pacific and EU5. We are experts and trusted partners for your market research studies.

We have expertise with multicountry and cross border studies. Our projects are centrally managed by our team in Singapore, so you only need to have one point of contact for your multicountry studies without having to contact each of our field teams separately.

We also have a fieldwork management system to select the most appropriate and best-performing fieldworkers for each project. All fieldworkers appointed for each project go through extensive training before being put ‘live’ into the job. The fieldwork is monitored closely by project managers and a quality control team and data from fieldwork is analyzed to detect any quality issues. We ensure that our clients receive only quality data and reports.

Services

Customized research: Market research customized according to your specific requirements, ranging from fieldwork services to full-service market research.

Syndicated research: Research reports that combine quality primary and secondary research without the need for conducting your own customized studies.

Study types

Concept testing, product development, product testing and product optimization, usability testing and user experience research, pricing research, new market research and market entry, market analysis, competitive analysis, market growth, market forecast, consumer analysis, demand measurement and forecasting, market segmentation, awareness, attitudes and usage research, customer satisfaction, brand positioning and brand equity, advertising testing, media research, sales and distribution channel analysis and opinion polling.

Qualitative research methodologies

Focus group discussion, in-depth interviews, observation e.g. mystery shopping, online bulletin board.

Quantitative research methodologies

Face-to-face, street intercept, door-to-door, central location, on-site, online surveys, telephone surveys, computer aided telephone interviews (CATI), traditional telephone and pen/paper.

Market coverage in Asia Pacific

China, Japan, South Korea, Taiwan, Hong Kong, Singapore, Australia, New Zealand, Thailand, Malaysia, Indonesia, Vietnam, Philippines, Cambodia, Laos, Macau, Mongolia, India, Bangladesh, Sri Lanka, Papua New Guinea, other Asia Pacific markets

Market coverage in EU

France, Germany, United Kingdom, Italy, Spain

Industry coverage

Health care, medical and pharmaceutical, manufacturing, industrial and logistics, technology, engineering and telecommunications, internet, e-commerce and social media, finance, banking and insurance, travel, hospitality and entertainment, education, professional services and business services, food and beverage, retail and FMCGs, media, advertising and publishing, durable goods, consumer electronics and automotive, governmental, non-profit and international organizations.

Contact us

Contact us to find out how we will be able to help you with your market research needs! Unsure of how to start or where to start from? You can still reach out to us and we can discuss and propose the most ideal way to achieve your business outcomes. We are able to provide non-obligatory customized quotations and proposals according to your requirements.