In today’s competitive marketplace, speed and clarity are everything. Brands don’t have the luxury of waiting for months or spending large budgets just to understand how their products measure up. That’s why Curion created Curion Score™ PULSE, an agile product insights tool designed to deliver fast, affordable and actionable answers without sacrificing quality or reliability.
Built on the trusted Curion Score™ methodology and powered by 1.5+ billion data points collected across food, beverage, alcohol and restaurant categories, Curion Score PULSE makes category-level benchmarking simple and accessible. In just two days after fielding, teams receive a single, statistically reliable score showing exactly how their product stacks up, eliminating the guesswork and enabling smarter go/no-go decisions.
Unlike traditional large-scale consumer research, Curion Score PULSE focuses on what matters most: whether your product will succeed with consumers. Consumers first evaluate a single product through a standardized survey. Then, results are consolidated into an easy-to-understand score, benchmarked against Curion’s database to provide context and clarity.
Whether you’re screening early concepts, fine-tuning pre-launch products, tracking in-market performance or assessing new entrants, Curion Score PULSE provides the speed, flexibility and confidence needed to move forward. By catching potential issues earlier, brands reduce wasted investment and accelerate innovation timelines.
Major players already rely on Curion Score PULSE to evaluate multiple products across diverse categories, all while staying within budget and timeline constraints. For R&D, brand and leadership teams, the score becomes a shared metric that promotes alignment, drives faster iteration and supports data-driven product strategies.
By combining speed, simplicity and statistical rigor, Curion Score PULSE gives teams the confidence to act quickly without compromising on quality. It puts clear, actionable answers into the hands of the people making decisions, so brands can launch smarter, reduce risk and stay ahead of the competition.
