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Total: 428

ArticleEveryone’s Chasing AI, but the Winners Aren’t Leaving Their Customers BehindKimberly Bastoni|November 4, 2025
ArticleHow Verizon furthered its customer understanding through the integration of market and user researchJohn Hunoval|November 4, 2025
ArticleWhy AI needs classic usability principles  to succeedEric Karofsky|November 1, 2025
ArticleData Use: A more comprehensive analysis of importance: The necessity and sufficiency attribute importance indexMichael Garver|September 1, 2025
ArticleHow to break silos with shared dataMike Deinlein, Eric Scheer, Neil Leyshock|July 1, 2025
ArticleHow to build research into your product development DNAMary Kay Evans|May 20, 2025
ArticleConsumer insights on tech-enabled advertising channels: From gaming to influencer marketingRyan Gross, Ben Paro|May 20, 2025
ArticleFive underappreciated benefits of user experience researchLisa. D. Dance|May 5, 2025
ArticleLessons from 25 years of building insight communitiesZoë Carter|May 1, 2025
ArticleHow customer-defined metrics deliver better financial results than arbitrary goalsGreg Ryan|May 1, 2025
ArticlePackaging redesign aimed to emphasize continuity along with sustainabilityMarlen Ramirez|May 1, 2025
ArticleKeys to UX innovation: Surprise, simplification and scarcitySam Salama|April 22, 2025
ArticleHow to integrate digital innovation into your brand experienceAlex Vera|April 11, 2025
ArticleHow to develop an effective research planMary Kay Evans|April 7, 2025
ArticleAddressing AI concerns to build consumer trustMike Nash|March 19, 2025