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Showing:Data Analysis

Total: 897

ArticleWhat can journalists teach us about crafting more compelling research reports?Eric Whipkey|May 1, 2014
ArticleSatisfying stats: How numbers helped a diner optimize its menuMichael Lieberman|April 1, 2014
ArticleData Use: Instead of big data, try value dataSuresh Subbiah, Darren Bosik|April 1, 2014
ArticleFive key takeaways from IIeX EuropeLucy Davison|March 1, 2014
ArticleAnalyzing a pharmaceutical product’s key driversMichael Latta|March 1, 2014
ArticleInfographics for data viz: what marketing research pros need to knowLucy Davison|February 1, 2014
ArticleBest practices for key driver analysisKevin Gray|February 1, 2014
ArticleData Use: Using NodeXL to decipher big dataMichael Lieberman|January 1, 2014
ArticleUsing respondent tweets to fill in survey gapsJoe Murphy|January 1, 2014
ArticleWhy marketing mix modeling is more than just a ‘black box’January 1, 2014
ArticleBoosting employee retention with predictive analyticsMichael Lieberman|January 1, 2014
ArticleIntegrating customer experience management with marketing researchRick Kieser|January 1, 2014
ArticleBy the Numbers: When satisfaction scores go flatPeter Gurney|January 1, 2014
ArticleThink you know segmentation? Think again! A close look at 4 core analysesKevin Gray|December 1, 2013
ArticleBy the Numbers: The top five mistakes in marketing statisticsWilliam Briggs|December 1, 2013