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Total: 586

ArticleTips for using Johnson's relative weights analysisMichael Lieberman|August 7, 2023
ArticleTips for understanding the post-pandemic travelerNikhil Jain|July 24, 2023
ArticleUsing propensity score analysis to control audience bias in ad campaign effectivenessKevin Stocker, Renuka Iyer|July 5, 2023
ArticleThe importance of maintaining brand equity through a recessionGreg Dolan|July 1, 2023
ArticleAre You Prepared for the Future of Advertising?Quirk's Staff|June 14, 2023
ArticleStriking a chord: Advertisements resonate differently across audio and videoAlister Houghton|May 30, 2023
Sponsored Videoeye square Webinar: “Meaningful Attention” Because ROI MattersJeff Bander|May 24, 2023
VideoWhat'cha Drinkin'? an interview with Michelle Grushko, TwitterQuirk's Staff|May 10, 2023
Article16 Top Quantitative Research CompaniesQuirk's Staff|May 1, 2023
ArticleMarketers are reconsidering Twitter. What does this mean for brand safety in digital advertising?Nicole Jones|April 24, 2023
ArticleThe Why Behind the Buy – How to Understand Implicit AssociationsAlex Hall|March 13, 2023
ArticleResearchers, are your biases holding back your brand?Meagan Peters|March 13, 2023
ArticleSurvey Monitor March/April 2023Quirk's Staff|March 1, 2023
ArticleUnderstanding your audience: How Purdue University created an effective messaging strategyAshley Miller, Kevin Micklitz|February 27, 2023
ArticleWhat is the future of programmatic advertising?Mario X. Carrasco|February 17, 2023