Springboard Market Research
San Francisco Bay/San Jose, CAView Website
Springboard’s specialties include children, teens and parents, Gen Z and Gen Y/Millennials, Asian Americans, B2B, nonprofits and education. Our experience spans a wide range of industries and nonprofit missions. As a boutique research shop, we provide highly individualized service, designing your study to your specific needs. Our rare combination of hands-on business experience and research smarts delivers strategic, actionable insights and ideas.
Boutique research firm:
We provide highly individualized service. Methods and personnel are tailored to your specific needs.
Our principal researchers previously worked in brand/product management and client-side research departments. Knowing how research is applied in the real world enables us to deliver strategic, actionable insights and ideas in a cost-effective manner.
Children, teens and parents, Gen Z and Gen Y/Millennials, Asian Americans/multicultural, B2B, nonprofits, education, food and beverages.
Beyond these specialties, our experience spans a wide range of industries and nonprofit missions.
Year Established: 1994
Number of Employees: 5
Research Services and Specializations
- Bus.-To-Bus. Research
- | Focus Group-Moderating
- | Hybrid Research (Qual/Quant)
- | One-on-One (Depth) Interviews
- | Qualitative Research
Industries, Markets and Audiences Served
Berkeley, CA 94709
- Customer Contact(s):
Joyce Ng, Principal
- Affiliations & Certifications
- Qualitative Research Consultants Association (QRCA) (United States)