Top Marketing Research Articles Related to Modeling and Simulation Studies

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Article Why models matter in marketing research Terry Grapentine | November 1, 2025
Article Expanding informed consent in the age of synthetic data and digital twins Tracy Tuten | November 1, 2025
Article Beyond AI: Unlocking breakthrough insights and hyper-personalization Indie Blackwell | November 19, 2024
Article Efficient deployment of multiple deep learning applications on a single GPU Zotac Nikki Aldeborgh, Omer Ahmad, Isidro De Loera Jr., Yuefeng Zhang | January 1, 2024
Sponsored Article Decision Analyst: Unlock the power of advertising Jerry Thomas | January 1, 2024
Article Regulation on AI in the EU and its potential impact on the marketing research industry Kevin Karty | December 27, 2023
Sponsored Article 12 Top  Full-Service Research Companies Quirk's Staff | March 1, 2023
Article Understanding your audience: How Purdue University created an effective messaging strategy Ashley Miller , Kevin Micklitz | February 27, 2023
Article Five shopper insights fundamentals that still apply Bill Bean | July 1, 2020
Article By the Numbers: Net Promoter Score (NPS) is not the only number to rely on Paul Abel | March 1, 2017
Article Applying descriptive text analytics Steven Struhl | February 1, 2017
Article Leveraging longitudinal data to gain a competitive advantage in advertising Trevor Kvaran | January 23, 2017
Article A look at predictive and descriptive text analytics Steven Struhl | January 1, 2017
Article Using elasticity modeling to test retail pricing Mike Grigsby | January 1, 2016
Article Data, data, data: Understanding the role of predictive analytics Kevin Gray | October 1, 2015