Detroit, MIView Website
Escalent is an award-winning advisory firm that believes stronger relationships build stronger brands, so we help clients understand human and market behaviors to thrive amid disruption and navigate business transformation. Escalent recently acquired C Space and Hall & Partners.
Clients and industries
As catalysts of progress for more than 40 years, our strategies guide the world’s leading brands. We work with ~400 blue chip brands across a wide variety of industries, including automotive and mobility, consumer goods and retail, energy, financial services, health and life sciences, technology, telecommunications and travel and tourism.
Solutions and expertise
We provide consulting and advisory services from insights through implementation. Our data analytics and counsel help our clients solve issues related to markets, brands, campaign performance, products, customers, business analytics, sales and relationships. Our expertise includes primary, secondary and syndicated research, embedded teams, user experience research, online communities, behavioral science, innovation through co-creation, design thinking and an inclusive research practice.
Escalent’s success is driven by extraordinary people across the globe. We guide our clients with strong points of view across brand building, customer experience, product innovation and business transformation. We don’t just deliver data. We transform data and insights into a profound understanding of what drives human beings and markets. And we work side-by-side with our clients as an extension of their team to move insights along the entire business continuum to streamline processes and accelerate productivity.
Escalent maintains rigorous vigilance on the ever-changing global regulatory landscape. Our dedicated compliance team oversees adherence to MRS Fair Data principles, GDPR, CCPA and other relevant regulations to ensure our projects are run properly. Because we work for clients across many sensitive industries, we use a rigorous and well-tested information security program to ensure the confidentiality, availability and integrity of our systems. Organizations within the Escalent family provide assurance of this integrity through annual SOC2 Type II auditing, third-party external penetration testing, ISO27001, ISO27701 and HITRUST certification.
Escalent is headquartered in Livonia, Mich., with offices across the U.S. and in Australia, Canada, China, India, Ireland, the Philippines, Singapore, South Africa, UAE and the U.K.
Visit escalent.co to see how we are helping shape the brands that are reshaping the world.
Year Established: 1975
Number of Employees: 2,000+
Research Services and Specializations
- | Brand Positioning Studies
- Brand/Image Development
- | Brand/Image Tracking
- | CX/UX-Customer/User Experience
- | Car Clinics
- | Communication Strategy Research
- | Competitive Intelligence
- | Concept Research
- | Corporate Image Studies
- | Customer Loyalty
- | Customer Satisfaction Studies
- | Data Analysis
- | Data Integration
- | Data Visualization/Infographics
- | International Research
- | Journey Mapping
- | Market Opportunity Studies
- | Market/Category Evaluations
- | Marketing Research-Full Service
- | Online Communities - MROC
- | Pricing Research
- | Product Development Research
- | Qualitative Research
- | Sales Intelligence
- | Secondary/Desktop Research
- | Segmentation Studies
- | Syndicated Research
Industries, Markets and Audiences Served
Livonia, MI 48152
- Customer Contact(s):
Lisa Viselli, Chief Marketing Officer
- Affiliations & Certifications
- HITRUST | ISO Certified