The Must-Have Guide for Market Researchers
Research is changing fast – but the fundamentals still matter. This expert-written guide covers everything every researcher should know:
- Choosing the right method
- Sampling, weighting and fieldwork basics
- Modeling and segmentation tips
- Turning data into real insights
Whether you’re new or experienced, this is the guide top teams use to stay sharp and aligned. Built by pros. Easy to read. Free to access.
Clean Your Survey Data the Smarter Way
Messy data is killing your time – and your insights. This checklist shows how smart researchers automate their data cleaning and reporting:
- Instantly tidy data for analysis
- Auto-update charts, tables and text
- Keep formatting and branding perfect
- Cut errors and reporting time in half
Learn the tricks to clean up data fast – and free up time for actual analysis.
Includes free access to our companion webinar.
Free and ready to use. Grab it now.
QuickInsights: Agile Research, Real Impact
In fast-moving environments, waiting weeks for insights won’t cut it. Key Lime Interactive’s QuickInsights delivers actionable user feedback in just five days – designed for agile teams that need answers now. We help you move from idea to iteration without delay.
- Aligns with your sprint cadence
- Real users, real feedback, real fast
- Actionable insights in under a week
- Collaborative workshops to drive decisions
- Proven framework for agile product teams
Drive smarter decisions – at the speed of development. Learn more.
Brand Tracking with AI + Behavioral Science
UCHealth's agile brand tracking journey with Protobrand lead to improved KPIs and stronger association with key attributes. In this video, you will:
- Understand what makes a great tracker with positive ROI: constant rate of learning, emergent insights as leading indicators and access to subconscious processing.
- Explore UCHealth’s decade-long brand evolution – from early tracking to a 2021 shift toward AI + Behavioral Science that revealed deeper insights.
- Gain inspiration and embrace your role to question, challenge thinking and problem-solve for your business.
Unlocking Agile Innovation in the Discovery Era: Why CPG Brands Must Evolve Faster
Discover how agile research is transforming FMCG innovation in the Discovery Era:
- Why curiosity – not loyalty – drives today’s consumer choices
- How agile innovation systems reduce risk and speed up product testing
- Real-world examples from Coca-Cola, Dove, Heinz, Pringles and more
- Three innovation intents every brand must balance
- Why anti-fragility is the new competitive superpower for CPG brands
Plus, learn how Product Hub by MMR helps global leaders innovate smarter, faster and bolder.