Top Marketing Research Companies Specializing in Segmentation Studies

Spark Sensory AI is a global consumer research and decision intelligence company combining sensory science, cultural intelligence and AI to help organizations understand consumers and make better product and brand decisions.

Panoplai helps brands and agencies make faster, better decisions on innovation, marketing and strategy — combining human research, synthetic data, digital twins and simulation on one transparent, closed-loop platform.

Bryter is an award winning global insights consultancy working with the world's leading health care, technology, gaming and B2B brands

For more than 40 years, MarketVision has provided its clients with innovative design, execution and interpretation of marketing research to deliver fresh consumer insights and market knowledge to clients worldwide.

Finch Brands is an insights-driven, real-world brand consultancy and leading provider of online insights communities. We champion purposeful change through insights by helping clients understand their target audiences on a deeper level

A senior research team turning B2B and B2C insight into decisions you can act on. We custom-design every study around your objective and match the method to the problem — not the other way around. No hand-offs. No black boxes.

Fueling Business Breakthroughs.

Verve is an award-winning technology, services, consultancy business, delivering AI-empowered insight using Verve Intelligent Personas and Simulations (VIPS), creating competitive advantage for world-leading brands and partners.

A decade of sensory expertise meets intelligent creativity. TestSet Sensory goes beyond data to uncover the emotions, behaviors and context behind product experiences, delivering clarity that inspires better products.

A leading global brand strategy and innovation consulting firm, we specialize in brand building, innovation strategy, consumer insight, and design thinking – helping companies unlock growth through data-driven, insight-led innovation.

A decade of sensory expertise meets intelligent creativity. TestSet Sensory goes beyond data to uncover the emotions, behaviors and context behind product experiences, delivering clarity that inspires better products.

We offer marketing and UX research, recruiting/fielding and analysis/reporting, as well as a research participant panel, researcher staffing and usability labs. We conduct qual/quant studies to enhance customer and user experiences.

Insights in Marketing is a market research firm specializing in qualitative and quantitative research. We help brands uncover deeper consumer insights to guide product, brand, and marketing decisions with clarity.

W5 crafts custom solutions leveraging qualitative, quantitative and strategy services, packaging insights for adoption, implementation and socialization. Clients hire W5 to uncover human truths that translate into business strategies.

It’s proven, Mindfield stands alone as the quality and technology provider in today’s challenging landscape.

Qualitative research built for tight timelines and tighter budgets. Consumer and expert interviews and focus groups for brands, agencies, and PE firms. Full findings in two to three weeks, without cutting the rigor.

Tapestry Research comprises a team of research consultants and data specialists devoted to bringing beauty and simplicity to the most complex problems.

Advanis facilitates better decision-making through analytics and primary research. We support private sector businesses, not-for-profit, government, and leading consultancies. We are a scalable, full-service, consumer insights firm.

Award-winning and internationally accredited strategic insight agency specialising in consumer, business (B2B) and helping businesses create Brand Momentum.