Top Marketing Research Companies Specializing in Advertising Effectiveness

B2B International is a global, full-service market research firm dedicated to researching business-to-business markets. We help clients to make smarter decisions driven by insights, empowering them to grow.

Just The Facts, Inc. "Our passion...unique research solutions for sound decisions." Global capabilities, personal attention and comprehensive services set us apart as your "go-to", full service, consultative strategic research firm.

Provoke Insights solely focuses on research for branding, advertising, media and content marketing initiatives. The firm’s innovative approach empowers brands to navigate today’s cluttered marketing space.

We inform and inspire through powerful data, empowering technology and high-impact consulting, all designed to help our clients make better decisions and achieve faster progress.

Starlight Analytics is a boutique consumer and market insights consultancy helping growth-focused brands turn complex data into clear, actionable decisions across brand, innovation, pricing and go-to-market strategy.

We are global research data and analytics group providing real-time, real-world insight from real people. With 30+ million member panels across 64 markets, we deliver unsurpassed accuracy to inform better, more impactful decisions.

MX8 Labs is an AI-native quant research platform that automates surveys end to end, from programming and fielding with real respondents to analysis and insights. Get faster, cheaper studies plus AI Voice interviews and Synthetic Twins.

Latitude is a creative research agency powered by Lumiere—our video insights platform capturing real-time reactions, AI-driven conversations, and behavioral data to help top brands create content that truly connects and converts.

Knit helps researchers run agency-quality quant and qual research at DIY costs, by taking the most time-intensive research tasks off their plate through Researcher-Driven AI.

Global pioneer in strategic insights among generational segments, multicultural groups, women consumers, people with disabilities, and other diverse consumers. Qualitative/quantitative, Accelerated Solutions, in-language capabilities.

ABX evaluates your creative against the world’s largest database of in-market ads - across media types – so you can make smart business decisions.

Prodege is a cutting-edge consumer marketing and insights platform powered by leading loyalty programs that fuel client success. We empower marketers to understand, reach and grow their customer base.